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Branding Yourself for Business Success

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As much as we recognise the existence of brands as they apply to the products that we enjoy, we tend to give very little thought to the strength of the messages that these brands convey to us.  We give even less thought to the impact of our own personal brand  upon others.  However, learning to manage the top-of-mind experience that our audience has of us can often be the defining factor over who gets the promotional nod and who gets passed by again.  This program provides you with insights into what your existing brand is, helps you to determine what your desired brand is and specific strategies for eliminating the gap that exists between the two.

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This product was added to our catalog on Thursday 25 April, 2013.

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